Understanding the benefits of systematic and consistent patient engagement

A truly patient-focused strategy involves ongoing interaction with patients to thoroughly grasp their needs, preferences, symptoms, and their perception of a new treatment as well as its effect on their quality of life. Such strategy leads to a triple win:

• win for the patients
• win for the healthcare system
• win for the industry

Join this live and interactive talk to discuss the benefits and best practices of the critical alignment of patient needs with company objectives, treatment possibilities, and strategies for both pre- and post-launch phases.

Featured experts:

• Monia Steenackers, Global Director, Patient Engagement Capability & Enterprise Excellence, Novartis
• Giulia Pierini, Principal, Patient Engagement, Alira Health

The discussion will take place in a format of LinkedIn audio event.

Closed registration.